Wild Knight Ultra-Premium English Vodka appoints top independent spirits merchant

11 May, 2016

Wild Knight Ultra-Premium English Vodka has teamed up with Hammonds of Knutsford to help extend distribution for the brand.

Wild Knight, which launched three months ago, is made in East Anglia from Norfolk barley. The vodka is described as a “smooth, soft and characterful” vodka with a long finish that can be enjoyed with food or over ice.

Matt Brown, co-founder of Wild Knight English Vodka, said: “We are very excited to be working with Hammonds of Knutsford.

“We want our brand to be available in top-end bars and restaurants throughout the country, as well as high-end retailers. We hope our partnership will enable us to do just that.”

Tim Dunlop of Hammonds is equally excited about working with Wild Knight English Vodka. “I think there's a real opportunity in the marketplace to create a new audience for ultra-premium English vodka. Wild Knight is different to other vodkas on the market: it has fantastic provenance, a great back-story and the quality is second to none. We look forward to offering it to our customers.”




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Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

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