Hooper’s lines up promotion with Ted Baker stores

05 April, 2016

Global Brands is linking up with the Ted Baker fashion store chain for a promotion on its Hooper’s alcoholic fruit brew range.

Ted Baker customers will receive a free bottle of Hooper’s and 20% off clothes at customer events in 26 stores on April 7 and 8.

Shoppers will also receive a £1 voucher to use to buy Hooper’s in any supermarket and digital activity includes a competition to win a £100 shopping voucher.

Global Brands marketing director Simon Green said: “Working with Ted Baker helps showcase our range to a large audience, which is another important step in our journey to raise awareness of the Hooper’s range.”

Hooper’s is available in Cloudy Lemon, Strawberry & Elderflower, Raspberry & Nettle, Dandelion & Burdock, Ginger Beer and Plum & Sloe flavours.




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Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

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