Copestick Murray takes I Heart to festivals in VW campervan

18 May, 2015

Copestick Murray is set to promote its I Heart wine brand at summer festivals this year in a branded VW camper van.

The 1970s van has been fitted out as a wine bar serving I Heart wines, and will travel to festivals including Grillstock in Manchester, Bristol and London.

Brand manager Samantha Cross said: “It is an exciting time for I Heart and it is going from strength to strength. With the focus being on unique, urban festivals and events around the country Grillstock is a perfect brand fit for I Heart. We can’t wait to be interacting with our consumers and getting the brand in their hands in such fun and lively environments.”

The wine brand has distribution in 23 countries around the world.




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Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

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