Carling launches cherry cider

27 March, 2014

Carling British Cider has launched a cherry flavour.

The release follows the launch of Carling British Cider last year.

The new flavour is available now in single 50cl bottles and will be launched in six-packs in time for summer.

Brand director Jim Shearer said: “Stepping into the cider market last year was incredibly exciting for us and over the past 12 months we’ve had a brilliant response from customers who have been drinking and enjoying Carling British Cider.  

“Our new cherry-packed flavour is bursting with fruit flavours and got an overwhelming thumbs-up from cider drinkers in research.”




Bookmark this


Site Search

COMMENT

Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter