Penfolds releases 2014 Bin Series

06 March, 2014

Australian winery Penfolds has released its 2014 Bin Series into the UK market as it celebrates its 170th birthday.

The range includes wines grown in different iconic Australia regions and spread across three different vintages, priced from £18 to £55.

The winery was set up in 1844 by an English doctor called Christopher Rawson Penfold, who wanted to make tonic wines for anaemic patients.

It has gone on to win several international awards and its wines are listed at Tesco, Majestic, Waitrose, The Co-operative, Berry Bros & Rudd and many independents.

The Bin Series was created in the 1950s by former chief winemaker Max Schubert and named after the numbered bins within the Penfolds cellar, where the wines were stored.

Schubert aimed to create a “dynasty of wines” and the first created was a Bin 28 Kalimna Shiraz in 1959.

This year’s crop includes wines from three climatically different vintages – 2011, 2012 and 2014.

“The 2013 vintage provided lower than average summer temperatures in Eden Valley, allowing grapes to slowly ripen, leading to strong flavour development,” said senior white winemaker Kym Schroeter.

The 2013 Bin 311 Tumbarumba Chardonnay is priced at £30.

The new range includes three wines from 2012 – a Bin 128 Coonawarra Shiraz priced at £22, a Bin 138 Barossa Valley Shiraz Grenache Mataro costing £24 and a Bin 8 Cabernet Shiraz priced at £18.

It marks the 50th consecutive release of the Bin 128 Coonawarra Shiraz and the 20th consecutive release of the Bin 138 Barossa Valley Shiraz Grenache Mataro, while it is the inaugural release of the Bin 8 Cabernet Shiraz.

From 2011 there is a Bin 389 Cabernet Shiraz, a Bin 407 Cabernet Sauvignon and a Bin 150 Marananga Shiraz, all priced at £55, along with a Bin 28 Kalimna Shiraz, which has an rrp of £22.  

“Penfolds Bin Series wines are crafted from fruit sourced off vines aged between eight and over 90 years old – such is the depth of our vineyards,” said Barossa Vineyard Manager, George Taylor.

“From the terra rossa soils of Coonawarra to the sandy loams at Kalimna, the strength of Penfolds lies in our ability to source parcels of fruit from each region at its optimum ripeness and the wines from the 2014 Bin Series release were no exception.”

Penfolds is part of the Treasury Wine Estates stable and appointed Bibendum as its UK agent last month.

Bibendum’s head of buying Andrew Shaw hailed it as “one of Australia’s most iconic names”. 

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