Stowford Press hits TV screens for first time

03 July, 2013

Stowford Press is making its TV debut this summer with in an ad campaign designed to reach 28 million adults. 

The 60, 30 and 10-second ads will run between programmes such as Sky’s Ashes coverage, Homeland, Top Gear, Mock the Week and Grand Designs. 

Stowford Press is the official sponsor of the England Cricket team, and the campaign has been released to run alongside the Ashes tournament, where England take on Australia in one of the fiercest rivalries in the world of sport this summer.

Westons head of marketing Ian Lewis said: “This advert represents a significant milestone in the 133 year history of Weston’s cider.”

The TV ads, for Westons’ flagship brand, will continue to appear until September on Sky Atlantic, Channel 4, Channel 5, Dave, Sky Sports and Alibi, along with video on demand services such as Sky + and SkyGo.




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Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

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