Wines from organic estate Château Hansen will be located on stand G1, presented by its French winemaker Bruno Paumard, who worked at Saumur-based Bouvet-Ladubay before taking over in 2010.
It is the first time Château Hansen, which produces around two million bottles annually, has ever exported its wine.
It is China’s first organic estate and is located in the Wuhai, on the southern edge of the Inner Mongolian Gobi Desert.
Château Hansen was established by the Han family in the 1980s and 450ha have now been planted in the Wuhai Valley and adjacent region of Ningxia, at around 1,500m.
Conditions are arid with temperatures dropping to as low as -30C over the winter months, when the vines are buried for protection.
Château Hansen will show its Côtes du Fleuve Jaune du Désert de Gobi at the LIWF. This wine is a blend of Cabernet Sauvignon, Cabernet Gernischt, Cabernet Franc and Merlot sourced from parcels in Ningxia, Gansu and Wuhai and aged in 30% new French oak for 16 months.
The estate said Cabernet Gernischt is considered the flagship varietal for China with spicy, peppery characteristics.
Show director Ross Carter said: “We are delighted that Château Hansen will be using the LIWF as a launch platform into the UK and key European markets. More than ever the Fair is a showcase for new, unexplored territories in the wine world; as well as China, visitors will be able to discover wineries from more than 30 countries.”