Oddbins launches search for the UK's top amateur wine tasters

29 May, 2012

Oddbins is launching a national competition to find the UK’s best amateur wine tasters.

The Palate will take place over five rounds including a tasting boot camp with a celebrity wine critic.

Three winners will receive holidays to some of the world’s most famous wine-making regions.

To enter the first round, customers have to register at any Oddbins store on the weekends of June 2-3 or June 9-10.

The competition is being promoted online with a video fronted by Dave Groves, store manager at Crouch End in north London, with the slogan What Does Victory Taste Like?




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Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

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