Football ads for Sierra tequila

17 May, 2012

Sierra tequila is to be advertised on perimeter boards at Roy Hodgson's first match as England manager on May 26.

The brand will appear simultaneously on electronic displays on three sides of the pitch at the Ullevaal Stadium in Oslo†during the match between Egnland and Norway.

The game will be shown live on ITV1.




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What makes wine special

Reaching the 50th instalment of Hemmingís Way is hardly the biggest milestone, but I donít need much of an excuse to pour myself a glass of champagne before getting dressed. Itís a better reason than I had for all 49 other instalments, anyway. Not that that stopped me.

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