Tesco relaunches online subscription service

04 April, 2012

Tesco has relaunched its wine case subscription service Tesco Wine Select with six more pre-mixed cases and new deals for subscribers.

The relaunch is to tie in with the launch of Tesco’s online wine community, last month.

First-time subscribers get 40% off the recommended retail price of their first case and 30% off thereafter. Customers also get the opportunity to earn 1,500 Clubcard points by signing up to the online service, with 750 points for their first case and then 250 points each for the next three cases bought in their first year.

The new cases include New World Reds, Refreshing Rosés and Fruity Whites.

Tesco wine by the case buyer Nick Juby said: “By updating our Tesco Wine Select subscription service, we aim to encourage more customers to experiment with the great range of Tesco wines that are available.  

“Pre-mixed cases are often a popular option for customers who find selecting 12 bottles of wine themselves a daunting experience. The added bonus of Clubcard points and free delivery should also be an attractive and very convenient option for many customers.”

Bookmark this

Site Search


Richard Hemming: Taking stock of UK wine retail

My 12-times table is ninja fast. Not just up to 10, either – that’s kid’s stuff. I’m talking dozens of dozens, hundreds even. I’ve even got favourites: 38 times 12 is 456 – pleasingly sequential; 50 times 12 is 600 – an easy one, but with satisfying roundness. Then there’s the evergreen classic 74 times 12, giving not just two but three fat ladies, 888.

Click for more »


Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know