November retail sales hit a six-month low

06 December, 2011

UK like-for-like retail sales fell 1.6% in November compared with the same month in 2010 – the weakest performance since May.

Total sales were up just 0.7%, against a 2.8% increase recorded in November 2010 by the British Retail Consortium-KPMG Retail Sales Monitor.

Internet and mail-order sales growth fell back in November after picking up in October. The increase of 8.6% was the lowest since March.

BRC director general Stephen Robertson said: “There’s a worrying lack of cheer in these figures. The weakest increase in sales for six months suggests consumers are keeping a tight rein on their spending, despite Christmas being so near. 

“Consumers are not quite in the Christmas mindset yet, although stores are working to generate much-needed sales with high levels of festive discounting.”

Helen Dickinson, head of retail at KPMG, said: “Any sales are hard won, with high discount and promotion levels. Retailers’ performance is suffering because of weak top-line growth and declining margins, making the backdrop even more challenging. 

“December will require some tough decisions for a number of retailers as they struggle to plot a path in such challenging conditions.”

Bookmark this

Site Search


Hofmeister may need more than the bear essentials to succeed

So, George The Bear is back. It’s hard for some of us oldies to fathom, but there are those under, say, 40 who can’t actually remember Hofmeister and feel the cultural jolt supplied by the return of both the bear and the beer whose marketing campaigns it used to front.

Click for more »
Upcoming events


Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know