Brothers cider launches cans

03 May, 2011

Brothers Drinks is launching its ciders into cans for the first time.

The family-owned firm is introducing an eight-pack of 44cl cans of its Strawberry Cider and a 12-pack of its Festival Pear cider.

The launch has come with an eye on the summer music festival market, in which Brothers first made its mark at Glastonbury in 1995.

The cans will feature in a digital marketing campaign to communicate the launch.




Bookmark this


Site Search

COMMENT

Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter