Easter radio ads for Crabbie's

21 April, 2011

Crabbie’s alcoholic ginger beer is launching a radio advertising campaign this weekend. It will run over the next two weeks.

The campaign is appearing on Talksport nationally and on Forth and Clyde in Scotland, with new executions featuring the brand’s advertising couple George and Camilla.

The ads conicide with the launch of a new Crabbie’s website containing news, competitions and a George and Camilla blog.




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Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

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