Social development minister Alex Attwood and health minister Michael McGimpsey are launching proposals as part of a drive to reduce irresponsible drinking, cut antisocial behaviour and reduce a “drain” on Northern Ireland’s health service.
The exact level of minimum pricing will depend on the outcome of the consultation, but a 40p per unit price would put a six-pack of standard strength beer at around £4.40.
Attwood said: “I am concerned about the level of alcohol misuse in Northern Ireland and how heavily discounted alcohol prices contribute to the problem.”
McGimpsey added: “In real terms, alcohol is 62% more affordable now than it was 30 years ago and research indicates that a minimum unit price of 40p and a ban on promotions could decrease consumption by 5.4%.”
The consultation runs for 16 weeks.