An ad campaign running until the end of August is promoting the cider’s brand’s Swedish heritage on TV and social media platforms.

With the Tour de France in full swing, Gerard Basset MW has made a video designed to educate Off Licence News readers about the wines from each region the world's most famous cycle race passes through.

Treasury Wine Estates has signed a deal to purchase the 116ha White Hills vineyard in Tasmania’s Tamar Valley from Brown Brothers.

A new tasting event that brings together leading producers from Argentina, Chile and South Africa under one roof in London has exceeded its exhibitor target.

Drinks industry charity The Benevolent is launching a scheme to give grants to help existing members of the industry advance through extra training and career support. 

Brewdog is planning to enter the retail trade with a chain of speciality beer shops with the working name Bottledog.

The Drinks Retailing Awards 2014 are now open for entries, allowing independents, specialists, convenience stores and major multiples from across the UK the chance to win coveted trophies and recognition among the leading lights of our dynamic industry. 

Steve Lewis

Support for Majestic’s model among City investors remains as strong as ever despite it posting a moderate profit rise dampened by it’s decision to stop supplying wholesale businesses, according to its chief executive. 

A group of the UK’s biggest brewers have joined forces to launch a multi-million pound consumer campaign to change the image of beer and stem slowing sales.

The president of Europe-wide organisation Wine in Moderation has praised the UK trade for its proactive drive to combat abusive drinking and urged the British government not to punish responsible drinkers with prohibitionist measures. 

Stephen Davies

Welsh whisky producer Penderyn has secured bank funding to triple production of its single malts.

SH Jones buys Slurp

25 June, 2013

Online wine, beer and spirits retailer Slurp has been bought by Oxfordshire wine merchant SH Jones.

Cornish brewer Penpont has opened a shop selling its own and other brewers’ beers.

A former Greene King marketing manager has launched a 4% abv ginger beer brand that will donate a share of its profits to charities like Centrepoint that tackle homelessness. 

Former Wells and Young’s managing director Nigel McNally has followed up the purchase of Kestrel lager by snapping up Diamond Cider from C&C.

Drinks industry charity The Benevolent has taken “the tough and uncomfortable decision” to sell a care home that looks after drinks industry veterans due to its “unsustainable drain” on funds.

The Whisky Shop

An exclusive bottle of whisky priced at £150,000 has gone on sale at The Whisky Shop’s flagship store in London’s Piccadilly.

English, vineyard, wine

English vineyard

East Anglia has been hailed as the top spot for producing English wine after the region scooped five of the 13 trophies given out at the English & Welsh Wine of the Year competition.

Amigos tequila-flavoured beer has unveiled a new look bottle designed to promote its Aztec brand identity as Global Brands seeks to build on triple-digit growth figures.

Tesco spiritsTesco, spirits, whisky

The Tesco spirits team has selected 30 premium spirits from across the globe to add to shelves after it was buoyed by growth in the category.

Alcohol volume sales dropped 3% in the UK off-trade during the second quarter of 2013 as the market shows no sign of recovery.

Martini racingMartini racing car

The red and blue stripes of Martini will be displayed by 14 racing cars including a Porsche 911 at next month's Goodwood Festival of Speed.

A re-sealable twist on the wine cork has been released after the world’s largest cork producer teamed up with the world’s largest glass container manufacturer to create an industry “game-changer”.

Members of the wine trade have smashed their fundraising target after trekking 50km along the Great Wall of China to raise money for Brain Tumour Research.

Bottle Green has signed a deal with German producer FW Langguth to secure total UK distribution rights for Blue Nun from July 1.

A deal between Tesco and a local licensing authority to ban beer and cider with an abv above 5.5% has been branded “nonsensical” by a craft beer supplier.

Majestic has posted a dip in annual sales after scaling back its wholesale operation but recorded a slight rise in annual profits.

Former Thierry's director Matthew Dickinson claims to have submitted documents to accountants investigating the conduct of its management that show "no apparent evidence of wrongdoing" during his 10-year career with the firm. 

Fuller's has outlined long-term plans to build distribution for cider maker Cornish Orchards which it has bought for £3.8 million.

Bollinger has named Gilles Descotes its new chef de cave.

Alcohol Concern has called for a ban on all alcohol advertising at sport, cultural and music events.

Shepherd Neame is at the centre of a racism row after an advertising watchdog banned one of its TV ads because it was deemed offensive to Polish people.

Whisky wholesaler and retailer Gordon & MacPhail is to double production at the Benromach distillery it owns on Speyside.

Broadland Wineries says it can offer independent retailers small batches of own-label 18.7cl and 25cl bottles after investing in a new bottling line.

More than half of convenience store owners are earning less than the minimum wage after paying staff, rent and other overheads, according to a new survey from the Association of Convenience Stores.

AB-InBev, the world’s largest beer supplier, has demanded a London microbrewery with £1,000 in the bank drops the name Belleville in case customers confuse it with the US corporation’s Belle-vue fruit flavoured beer.

Naked Wines has snapped up one of America’s leading wine producers to become its new chief winemaker.

A crackdown on duty fraud has seen the amount of untaxed beer seized by officers almost double in the past four years.

Direct Wines has appointed Iain Muggoch to the newly created role of commercial director for the Laithwaite family’s private vineyard operations.

Fuller’s has posted a 5% rise in annual profits and celebrated by purchasing premium cider producer Cornish Orchards.

All next month independent retailers across the country will run German Riesling promotions and offer prizes including a weekend break in Germany as part of the 31 Days of German Riesling promotion.

Members of the drinks trade are embarking on a 600km cycle ride through the mountainous region of northern Spain and Portugal in a bid to raise £25,000 for charity.

Pernod Ricard has decided to make Malibu and Jacob’s Creek the focus of a summer marketing drive targeting 42 million consumers.

A £3.5 million TV ad campaign aims to carve out a greater share of the lager market for Barcelona beer Estrella Damm.

Accolade has launched a range of 1.5 litre pouches for its Echo Falls brand and it will be exclusive to Asda.

Iron Maiden’s Trooper ale has secured its first major listing with a national retailer and is now being sold at more than 450 Morrisons stores nationwide.

A 2012 rosé from Brad Pitt and Angelina Jolie’s Provence estate Château Miraval is now available at Berry Bros & Rudd.

Tesco said it “did some really good business” at the London International Wine Fair after meeting more than 100 suppliers at a speed-tasting event.

Accountants have been appointed to investigate the conduct of the directors at Thierry’s and report on the cause of its collapse.

Blogs, PR campaigns and other content outside the remit of the Advertising Standards Agency will now come under scrutiny from the Portman Group, which published the latest edition of its Code of Practice today.

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COMMENT

Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

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