Vodka spots opportunity to save cats

02 November, 2007

Wildlife charity Snow Leopard Trust is to benefit from sales of Polish

brand Snow Leopard Vodka.

Created by Stephen Sparrow, former global vice president of Allied Domecq, Snow Leopard Vodka donates 15 per cent of its profits to the trust, which helps protect the endangered animal and its central Asian habitat.

The vodka is produced in the Polmos Distillery in Poland and made from an ancient grain called spelt. It is made in small batches from natural spring water and distilled four times.

Snow Leopard

is the world's first ethical vodka brand,

said

spokeswoman Rita Dores. "The snow leopard is extremely rare,

thanks partly to the fact they are hunted

for their amazing pelts. Snow Leopard Vodka hopes its contribution will help the long-term survival of this magnificent creature."




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Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

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