Ad goes a long way - to Tipperary
Published:  30 November, 2007

Magners has launched a Christmas TV ad campaign which was shot on location in Clonmel, County Tipperary, where the Irish cider is made.

The ads show festive images of roaring log fires, snowy landscapes and Christmas lights in an orchard, with a voice-over saying: "At Magners, we know the most valuable thing you can spend at Christmas is time."

The TV campaign will be backed up by ads on national and regional radio, print, cinema, London Underground and outdoor posters at landmark sites around the country.

Marketing director Maurice Breen said: "This beautifully-shot new commercial captures the magic of the Christmas season. The crisp winter evening is the perfect contrast to the warm atmosphere of the pub. Cosy Christmas nights enjoyed in the company of friends are just the right association for Magners at this time of year."




Site Search

COMMENT

Donald Trump: the US has much to learn from history

The reasons Donald Trump should not be left in charge of a shopping trolley, let alone the keys to the White House, are plentiful and well-documented – from his use of the word “bigly” and lamentable business legacy to his dubious post-modern feminist principles, quite astonishing lack of political acumen and, most worrying of all, his bewildering hair. 

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter