Lager art sums upáspirit of Brazil

02 May, 2008

Bottles of Brahma lager featuring the work of a winning artist in a competition will be on sale in take-home from May.

Toby Whitbread from Kent took the top cash prize of ú5,000 in the VistoBrahma competition to find a creative vision of urban Brazil.

His design will appear on limited-edition packaging for 500,000 bottles and four-packs .

Kirsty Hunter, director of marketing for Brahma at InBev UK, said: "These designs communicate the real urban spirit of Brazil in a contemporary fashion that will make a big impact with lager lovers in the months ahead."

The designs of three runners-up will also appear on a limited number of bottles and packaging from May.




Bookmark this


Site Search

COMMENT

Breaking up with Burgundy

Making my way through the recent tranche of Burgundy tastings for the much-hyped 2015 vintage, I found myself experiencing a moment of guilt.


Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter