Drinks sales fall flat over spring

11 July, 2008

The off-trade drinks market has flattened out this spring, according to Nielsen.

Light wine volume sales fell 5% in the four weeks to April 19, 4% in the four weeks to May 17 and 2% in the four weeks to June 14.

Meanwhile the spirits market looked like it was "flattening out", said analyst Stewart Blunt. Champagne sales are slowing, but beer and cider are "holding up reasonably well" - although beer sales dipped in April after a peak in March.

"We all know

the on-trade is not doing well.

One might anticipate

the off-trade would draw

the benefit , but if not it almost makes you speculate where people are getting their alcohol from," he said.




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Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

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