Ehrmanns

11 July, 2008

29 Corsica Street, London N5 1JT

T: 020 7418 1800

E: marketing@ehrmanns.co.uk

W: ehrmannswines.co.uk

Established: 1873

Brands: Arniston Bay, Stellar Organics, Thandi (South Africa), Los Robles (Chile), Calatrava (Spain), Blue Nun (Germany), Misiones de Rengo (Chile)

Key personnel: Mark Chapman, managing director; Nick Day, commercial director; Keith Lay, marketing director

Ehrmanns is the leading Fairtrade wine importer in the UK

and hosted the first Fairtrade Wine Awards to raise awareness of the standard of Fairtrade wines on the market. The company has launched the first full-colour retail-ready Fairtrade outers and mixed taster cases for cash and carries, and run cashback initiatives in the impulse sector. The Ehrmanns Independent Selection

portfolio of wines,

providing independents and wholesale rs with a point of difference , has grown to 150.




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Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

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