Foster's EMEA

11 July, 2008

Regal House, 70 London Road, Twickenham, Middx TW1 3QS

T: 020 8843 8411

E: firstname.lastname@fostersgroup.com

W: fostersgroup.com

Established: 1876

Brands: Lindemans (international), Wolf Blass, Penfolds, Rosemount (Australia), Beringer (US )

Key personnel: Peter Jackson, managing director; Neil Barker, commercial director UK; James Lousada, marketing director

Foster's EMEA was one of several major wine companies to get the eco bug this year with the introduction of Wolf Blass Green Label wines in PET bottles in Sainsbury's. The year saw the company's major wine brands strongly supported with both Beringer and Penfolds backed by press advertising. Rosemount went to the movies as sponsor of both the London Film Festival and the BAFTA Film Awards.




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Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

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