Beer in brief

08 August, 2008

Hall & Woodhouse has reported record sales for its Badger range of premium bottled ales since it relaunched in a new bottle. Fursty Ferret is the fastest-growing top 50 ale brand in supermarkets, with volume sales up 63% in the year to June 16, according to Nielsen. Tanglefoot grew 14% in the same period and Stinger is the fastest-growing top 50 ale brand in the total off-trade, with volumes up more than 4,400% in the year to June.

Halewood International is rolling out new TV ads to support its on going Do

the Lambrini marketing campaign, the first burst of a £5 million push for the brand in 2008. The ads, featuring the Do the Lambrini dance, will air on freeview UK channels this month,

as well as on ITV and Channel 4 North.

Harviestoun Brewery's Old Engine Oil, Ashridge Cider's Ashridge Sparkling Vintage Cider and Kingstone Brewery's Monmouth Classic Bitter are among 12†beers and ciders awarded two stars out of a maximum of three at the Great Taste Gold Awards 2008, organised by†the Guild of Fine Food.

Hampshire-based organic and biodynamic farm Laverstoke Park is launching its first organic, bottle-conditioned ale. It will be available in Waitrose stores from this month with a†launch price of £1.99.

Bookmark this

Site Search


Hofmeister may need more than the bear essentials to succeed

So, George The Bear is back. Itís hard for some of us oldies to fathom, but there are those under, say, 40 who canít actually remember Hofmeister and feel the cultural jolt supplied by the return of both the bear and the beer whose marketing campaigns it used to front.

Click for more »
Upcoming events


Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know