Beer in brief

08 August, 2008

Hall & Woodhouse has reported record sales for its Badger range of premium bottled ales since it relaunched in a new bottle. Fursty Ferret is the fastest-growing top 50 ale brand in supermarkets, with volume sales up 63% in the year to June 16, according to Nielsen. Tanglefoot grew 14% in the same period and Stinger is the fastest-growing top 50 ale brand in the total off-trade, with volumes up more than 4,400% in the year to June.

Halewood International is rolling out new TV ads to support its on going Do

the Lambrini marketing campaign, the first burst of a £5 million push for the brand in 2008. The ads, featuring the Do the Lambrini dance, will air on freeview UK channels this month,

as well as on ITV and Channel 4 North.

Harviestoun Brewery's Old Engine Oil, Ashridge Cider's Ashridge Sparkling Vintage Cider and Kingstone Brewery's Monmouth Classic Bitter are among 12 beers and ciders awarded two stars out of a maximum of three at the Great Taste Gold Awards 2008, organised by the Guild of Fine Food.

Hampshire-based organic and biodynamic farm Laverstoke Park is launching its first organic, bottle-conditioned ale. It will be available in Waitrose stores from this month with a launch price of £1.99.




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