Girls Aloud T-shirt giveaway begins

08 August, 2008

NestlÚ Confectionery is giving consumers the chance to win

T-shirts designed by Girls Aloud in a KitKat Senses on-pack promotion.

One hundred and sixty five T-shirts in five

designs will be given away every day throughout September.

To enter , consumers can text a numberáfound on wrappers or enter via kitkat-senses.co.uk.

The push will support the Make-A-Wish Foundation, a

charity that helps grant wishes

for terminally ill children.

Trade communications manager Graham Walker said: "Girls Aloud are renowned for their style almost as much as their music, so we expect these unique Kit Kat T-shirts to create massive demand."

TV, press, outdoor and London Underground ads will promote the

give away, and in-store POS materials featuring Girls Aloud will be available foráretailers.

KitKat Senses is targeted at calorie-counting

women and contains 165 calories per bar.




Bookmark this


Site Search

COMMENT

Breaking up with Burgundy

Making my way through the recent tranche of Burgundy tastings for the much-hyped 2015 vintage, I found myself experiencing a moment of guilt.


Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter