In brief

05 September, 2008

Shloer has launched a new-look website as part of its Everything You Can Wish For marketing campaign. Shloer.com will host a series of

competitions, cocktail recipes, a downloadable money-off e-voucher and a list of wholesale and cash

and carry stockists. To celebrate the launch, Shloer is giving away a £150 hair makeover in partnership with Toni & Guy.

Hancocks' purchasing director Richard Brittle is to retire after 40 years with the company. Jonathan Summerley will head up the buying department when Brittle leaves on Sept 26. Hancocks is

opening a 16,000sq ft

confectionery cash and carry in Liverpool at the end of September.

Somerset-based Energy Beverages Worldwide is bringing its energy drink 9-2-5 to the European market. Packaged in a 6cl bottle (rrp £1.29), it is sugar-free and contains antioxidants such as green tea, yerba mate and ginseng. President Mark Todd said: "We believe there is a huge market for micro energy shots worldwide."

General Mills UK is launching a 35p on-pack special offer for bars of Nature Valley. Available from this month , the offer will run across four flavours -

Oats 'n Honey, Canadian Maple Syrup, Apple Crunch and Roasted Almond.




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COMMENT

Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

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