Lyons Maid ramps up the nostalgia

19 September, 2008

A number of new products are being introduced for the winter by ice cream firm R&R.

They include a 70cl Smarties

Party

Ice

Cream , with an outer shell of chocolate and layers of chocolate and vanilla ice cream containing

Smarties

- which will be available in a price-marked £2 pack.

There is also a range of four Thornton's

Indulgence desserts: dark chocolate truffle, vanilla truffle, hazelnut praline and rich toffee

- w ith an rrp of £3.99.

Also new is a four-pack of Toffee Crumble cones, in a £1 price-marked pack. Other launches include a return for the 250g Lyons Maid Arctic Roll, a 1-litre

pack of Lyons Maid vanilla ice cream and an eight-pack of Lyons Maid Sandwiches.

Senior brand manager Charlotte Hambling said: "By bringing

the

brand back to family dinner tables we will be tapping into

a great nostalgia

."




Bookmark this


Site Search

COMMENT

Donald Trump: the US has much to learn from history

The reasons Donald Trump should not be left in charge of a shopping trolley, let alone the keys to the White House, are plentiful and well-documented – from his use of the word “bigly” and lamentable business legacy to his dubious post-modern feminist principles, quite astonishing lack of political acumen and, most worrying of all, his bewildering hair. 

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter