In brief

31 October, 2008

Yorkshire-based importer and distributor CWF has added a new apple flavour to its Orchards Schnapps range after research showed 51% of men and women aged 18 to 25 preferred

green

apple to lemon, blackcurrant and pineapple.

AnCnoc is joining up with Leeds' leading arts projects and events as part of its latest sponsorship programme. The Highland

single

malt will partner the 22nd Leeds International Film Festival,

the Carriageworks and Project Space Leeds, the Dadi Awards and the Northern Art Prize.

Monkey Shoulder

triple

malt Scotch

whisk y is hosting an evening of "fine whisky and enlightenment" at London's

East Room on Nov 18. Consumers can enjoy complimentary whisky cocktails while listening to a talk by mountain guide and alpinist Kenton Cool. Tickets are free by application at monkeyshoulder.com.

WKD has teamed up with Nuts TV to sponsor Ricky Speaks - a series of six

one -hour shows featuring boxer Ricky Hatton interviewing celebrities

and sports stars. The link-up will be supported by outdoor, press

and washroom

ads, and competitions to win trips to Las Vegas and back-stage passes.

Hine is holding five Cognac talks

and tastings in London, Manchester, Birmingham, Bristol and Brighton. Master blender Eric Forget will

host the two-hour events, starting

on Nov 3 at the Lab Bar on Old

Compton Street. For more information contact Caroline Thompson -Hill on

020 7887 1771.




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COMMENT

Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

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