Pepsi Raw takes sampling to the streets

12 December, 2008

Natural cola Pepsi Raw is taking to the streets with a sampling campaign to drive awareness and trial. Throughout December, brand ambassadors will visit London offices to distribute free chilled bottles, before heading out across the UK in the New Year.

The sampling blitz will be backed by the launch of, which includes a map of stockists in central London, and a free prize draw to win a night out with £200 of Rum & Raw cocktail vouchers.

Pepsi Raw is made from sparkling water and naturally sourced ingredients, including plant extracts.

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English wine: a happy harvest for Christmas

All across England and Wales, vineyards are being harvested. Down winding country lanes come armies of welly-wearing conscripts wielding secateurs and buckets, ready to reap the rewards of our vines. Happily they come, their cheeks ruddy with pride. Half an hour later they’re crawling over muddy clods with lacerated hands, drenched in claggy juice and cold sweat, as if ploughing through an endurance race.

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