Magners ads have Christmas sparkle

19 December, 2008

Magners Irish Cider has turned up the festive cheer with its new outdoor advertising campaign in the run up to Christmas.

The national campaign, titled ‘Christmas Sparkle’, is running in major conurbations throughout the country.

A spokesman said: “The eye-catching ads appear at bus shelters in high footfall areas bringing extra festive cheer to consumers and promoting Magners as the drink of choice of over the Christmas period.

“The campaign is upweighted by innovative use of ‘Twinkly’ 6 sheets in key sites in the London area, bringing the Magners brand to life through the delicate twinkling of lights in the poster itself.”

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