CWF (Continental Wine & Food)

27 March, 2009

Trafalgar Winery, Leeds Road, Huddersfield, West Yorkshire HD2 1YY

T: 01484 5 38333

W: continental-wine.co.uk

Established: 1960

Turnover: £45 million -plus

Brands: Nectar's, Simply Yours, Kissing Tree, Lixx, Silver Bay Point, Orchards

Off-trade split: 70%

Newest and upcoming innovations: Launching Nectar's Pear Cider.

Biggest challenge for 2009: Vicky Lee, marketing manager: "The

market is faced with an unprecedented period of

challenges and the cider sector is being dragged along in its stormy path. Promoting responsible drinking

remains at the forefront of discussion and debate. While cider producers such as CWF remain committed to

promoting drinks in a responsible fashion, the

goal is for sustainable and profitable brand growth within what has been a boom part of the market in a rocky economic climate."




Bookmark this


Site Search

COMMENT

Rosť tinted glasses

I†was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosť has subtly but steadily become a stalwart of many merchantsí ranges, with Provence firmly at the top and asked for by name.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter