The Carling and Worthington’s supplier has become the first brewer to add its name to the Courtauld Agreement – a deal struck between WRAP and the grocery industry to minimise packaging and food waste.
Molson Coors (UK) chief executive Mark Hunter said: “As a global family brewer, Molson Coors puts corporate responsibility at the heart of its business. This is not only the right thing to do, but also makes great commercial sense. The environment is becoming ever more important to the retailers who are our customers – and also to UK beer drinkers.”
WRAP’s drinks category manager, Nicola Jenkin said: “Signing up to the Courtauld Agreement is a great opportunity to demonstrate leadership within the alcohol beverage sector.
“Molson Coors (UK) has worked closely with WRAP in the past on initiatives such as light-weighting beer bottles. This initiative resulted in an initial 13% weight reduction, saving 4,500 tonnes of glass each year on their 33cl Grolsch bottles, before further light weighting on 30cl Grolsch and Coors Light bottles, saving an additional 4,000 tonnes each year.”