Majestic halves minimum purchase

01 September, 2009

Majestic has halved the minimum amount of bottles customers can buy in-store to six.

From today (September 1) customers will be able to buy cases of six bottles from the retailer.

The move follows a year long trial in selected outlets. “The trial has shown positive results and reducing our minimum purchase makes Majestic even more accessible to both current and new customers,” a spokesman said.

The 12-bottle minimum purchase policy will remain for online sales.

Chief executive Steve Lewis added: “Majestic has always been a great place to stock up, but our new minimum purchase now means we are also a great place if you’re just popping in.”




Bookmark this


Site Search

COMMENT

What makes wine special

Reaching the 50th instalment of Hemming’s Way is hardly the biggest milestone, but I don’t need much of an excuse to pour myself a glass of champagne before getting dressed. It’s a better reason than I had for all 49 other instalments, anyway. Not that that stopped me.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter