Cider sales were down 13% as the group saw overall revenue drop by 9%. Figures do not include? those from the Tennent’s business bought from A?-B Inbev during the period.
Total cider volumes dropped 9% over the corresponding period a year earlier, with returns from the UK down 15%, flagging up the importance to C&C of both its acquisition of Tennent’s and the subsequent purchase of Gaymer.
C&C has now completed the £45 million acquisition of the Gaymer cider company from Constellation, which gives it the Blackthorn, Gaymers and Olde English cider brands and makes it number two in the cider market behind Strongbow producer Heineken UK.