Wines of Turkey in major UK spend

28 May, 2010

Generic body Wines of Turkey has pledged to invest £500,000 in marketing in the UK next year – its biggest spend to date.

Plans for how the money will be best spent will be discussed next month.

The first Wines of Turkey tasting and conference is planned for November and wine buyers and retailers will be invited.

The body, set up a year ago, has eight members, but hopes to attract a further 12 this year.




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Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

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