Bushmills harks back to 1608 days?

08 January, 2010

Diageo GB has updated the bottle and label design for its Bushmills Black Bush Irish whiskey.

The redesign draws inspiration from the brand’s 1608 heritage – the year the Bushmills area received its original licence to distil – embossed on the taller, straighter bottle.

Black Bush is positioned as a premium step-up from Bushmills Original. It combines a high proportion of malt whiskey matured in former oloroso sherry casks, with batch-distilled grain whiskey.

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English wine: a happy harvest for Christmas

All across England and Wales, vineyards are being harvested. Down winding country lanes come armies of welly-wearing conscripts wielding secateurs and buckets, ready to reap the rewards of our vines. Happily they come, their cheeks ruddy with pride. Half an hour later they’re crawling over muddy clods with lacerated hands, drenched in claggy juice and cold sweat, as if ploughing through an endurance race.

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