Pall Mall in the pink this summer

25 June, 2010

A limited edition pack for Pall Mall cigarettes has been unveiled by British American Tobacco UK.

The new design will appear from July 1 for the rest of the summer. After that, the packs will revert to their original design but the signature colour will change on a permanent basis from amber to pink.

There will be no change to the tobacco blend, however. The limited edition pack and new pink packs will come in a price-marked option.

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