Vodkat extends reach to students

09 July, 2010

Vodkat schnapps has signed a deal to advertise on a campus TV service.

The campaign will run on Sub TV, which broadcasts on 42-inch plasma screens in high-footfall students’ unions.

Supplier Intercontinental Brands said the deal would enable it to reach 1.8 million 18 to 24 year olds, with ads appearing on 717 screens at 94 campus sites across the country.

The campaign will run from freshers’ week at the start of the autumn term until November.




Bookmark this


Site Search

COMMENT

Welcoming the wine rookie

It’s all true. Wine writers loaf around in a state of partial inebriation and partial undress, bitching about having to taste free wine all day and using recondite words like malolactic, terroir and recondite. 

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter