Vodkat extends reach to students

09 July, 2010

Vodkat schnapps has signed a deal to advertise on a campus TV service.

The campaign will run on Sub TV, which broadcasts on 42-inch plasma screens in high-footfall students’ unions.

Supplier Intercontinental Brands said the deal would enable it to reach 1.8 million 18 to 24 year olds, with ads appearing on 717 screens at 94 campus sites across the country.

The campaign will run from freshers’ week at the start of the autumn term until November.

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English wine: a happy harvest for Christmas

All across England and Wales, vineyards are being harvested. Down winding country lanes come armies of welly-wearing conscripts wielding secateurs and buckets, ready to reap the rewards of our vines. Happily they come, their cheeks ruddy with pride. Half an hour later they’re crawling over muddy clods with lacerated hands, drenched in claggy juice and cold sweat, as if ploughing through an endurance race.

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