Lagavulin backs Islay festival

26 July, 2010

Diageo’s Lagavulin single malt is to sponsor this year’s Islay Jazz Festival.

The festival takes place from September 17 to 19 on the island home of the malt whisky brand.

Three events will be staged at the Lagavulin distillery.

Nick Morgan, Diageo’s Scotch knowledge and heritage manager, said: “Crafted with skill, love and inspiration, live jazz and fine malt whisky are the best partners, enhancing enjoyment, relaxation, community and good companionship.”

Fiona Alexander of promoter Assembly Direct, added: “The festival is delighted to be supported by such a fine Islay whisky and iconic brand.

“Its virtues of quality, character, complexity and rootedness in its landscape are ones the festival aspires to.”

Bookmark this

Site Search


Hofmeister may need more than the bear essentials to succeed

So, George The Bear is back. It’s hard for some of us oldies to fathom, but there are those under, say, 40 who can’t actually remember Hofmeister and feel the cultural jolt supplied by the return of both the bear and the beer whose marketing campaigns it used to front.

Click for more »
Upcoming events


Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know