Corks Out urges drinkers to stay in

03 September, 2010

Cheshire wine merchant Corks Out has started selling wine to drink on the premises, using Enomatic wine dispensers.

Four of the independent retailer’s five branches are being equipped with the machines and have licences allowing the consumption of wine on the premises as part of a sub-brand called Taste.

The branch at Alderley Edge already has two machines fitted, and Chester is on course to have six machines installed by mid-September.

Customers can sample any number of wines, using the swipe card system. They can also buy larger sample measures to share as well as 12.5cl and 17.5cl glasses to consume in a seating area.

In addition, they can purchase a bottle of the wine from the shelf and consume it on the premises for a corkage charge of £3.50.

Owner Ruth Yates said: “People often get in a wine rut, buying the same bottle of Pinot Grigio or Bordeaux again and again. This way, they can explore new flavours, discover alternatives to their repertoire and find out a little more about what’s in the glass from our knowledgeable team.”




Bookmark this


Site Search

COMMENT

Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter