Shloer discounts on offer with DVDs

03 September, 2010

Vouchers worth 30p off a bottle of Shloer are being given away with a range of DVDs produced by Paramount Home Entertainment.

Promotional DVDs including Top Gun, Tropic Thunder and Star Trek are featuring in the promotion, which will also give purchasers money off a luxury ice cream and a Mexican meal range.

Shloer’s participation in the Movie Feast promotion – which will see the DVDs sold in specialist entertainment retailers and selected grocery stores – is part of a £12 million marketing programme for the brand this year.

Marketing communications controller Amanda Grabham said: “It’s perfectly aligned with our Best Served Shared campaign, which focuses on Shloer being served with food, and it’s an innovative collaboration which offers a great added-value package for consumers.”?Shloer is sold through SHS Sales & Marketing.




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Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

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