Retailer dreams up dinner competition

03 September, 2010

Online retailer Find Wine is running a competition for a consumer to win a dinner party in their own home for themselves and nine guests.

To enter, consumers are being asked to nominate their dream dinner party menu with the winning entry being chosen by an independent panel of foodies.

Writer and broadcaster Joe Wadsack will play the part of Find Wine’s “ultimate dinner guest”, who will turn up with the ingredients for the chosen menu and specially matched wines – he’ll also cook the meal and provide “endless banter, witty commentary and tall tales”.

Find Wine founder Mike Howes said: “Our philosophy is to make wine fun and approachable. The aim of the competition is to engage the consumer in a memorable and slightly off-beat manner.”




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Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

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