Barwell managing director Des Harney said the aim was “to allow our operations, suppliers and customers to benefit from increased efficiencies”.
Coe bought Barwell 18 months ago and said it would become the primary wine agency company within the Coe Group.
Harney added: “After assessing the business over the past months we felt we should continue to build on its heritage as a well-respected wine agency.
“With further agencies being announced in the next few months, we decided that this was a good opportunity to focus on the core business and give it a distinct identity within the group.”
Fiona Juby – ex Seagram and Foster’s Wine Estates – has joined the company as head of wine marketing.
John Coe, grandson of the original founder of Coe Vintners has taken on the role of chairman of the whole Coe Group, which includes Coe Vintners, IDS, IDS Dubai, Barwell and Mangrove.
He had shared the role of managing director of Coe Vintners with Matt Davies, who will continue in sole charge of that part of the group.