Pringles Screams about Halloween?

17 September, 2010

A Sour Scream & Onion limited edition flavour is joining the Pringles crisps range for Halloween. The product is now available along with branded pre-filled displays and POS.

Paul Lettice, trade communications manager at P&G, said: “Sour Cream & Onion is Pringle’s best-selling flavour, so we know consumers will love this original artwork for Halloween.

“Retailers should ensure they have a good stock of limited edition Pringles, as well as a clear section with other themed essentials to make the most of the potential sales opportunity.”




Bookmark this


Site Search

COMMENT

Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter