Poster campaign for Crabbie's

05 October, 2010

Halewood International has launched a national 48-sheet poster campaign for its Crabbie’s alcoholic ginger beer.

The campaign will run for two weeks across 2,000 sites featuring Crabbie’s TV ad characters George and Camilla.

Brand manager Al Cross said: “The brand has been supported over spring, summer and autumn and there’s more exciting activity to come in the run-up to Christmas.”

Crabbie’s support this year has included TV sponsorship and sampling at food festivals.

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English wine: a happy harvest for Christmas

All across England and Wales, vineyards are being harvested. Down winding country lanes come armies of welly-wearing conscripts wielding secateurs and buckets, ready to reap the rewards of our vines. Happily they come, their cheeks ruddy with pride. Half an hour later they’re crawling over muddy clods with lacerated hands, drenched in claggy juice and cold sweat, as if ploughing through an endurance race.

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