Switch to Sodastream 'would help environment'

30 November, 2010

Plastic bottles used by the soft drinks industry are creating unnecessary environmental problems, according to a report commissioned by Sodastream.

The study, carried out by Lancaster Environment Centre, calculates that PET packaging could be reduced by 84% if consumers made their fizzy drinks from concentrate at home.

Each plastic Sodastream bottle replaces nearly 10 regular bottles, the study said. Switching to Sodastream would cut greenhouse gases by 600 tonnes and water use by 66 billion litres a year, it claimed.

Sodastream marketing director Fiona Hope said: “Packaging prevention, reuse and recycling are vital if we are to create a zero-waste economy.”

But plastic bottle producer APPE dismissed the report’s conclusions as “neither credible or realistic” and based on flawed data.




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Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

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