“Help will be on hand from industry experts and P&H’s buyers and marketing managers at this year’s category zones, which will focus on chilled foods and alcohol, the fastest-growing UK convenience categories,” added the spokeswoman.?There will be more than 220 exhibitors, including Cadbury, Mars and Pepsi Co.
“The fact that major brands launch high-?profile products and initiatives at Pro-retail demonstrates how seriously the industry takes the show. It is a way to capture the attention of some of the most influential players in the sector,” said P&H marketing director Richard Hayhoe.?“Every year exhibitors inject huge amounts of creativity and energy into
the event, making it a really exciting place