In Brief

20 April, 2007

Warm welcome

Yorkshire-based chain Rhythm & Booze enjoyed a 40 per cent increase in like-for-like sales over the Easter weekend. Managing director Martin Swaine attributed the uplift to the UK's unseasonably warm weather, adding that "sales are buoyant which looks set to continue".

Responsible petition grows

An Early Day Motion call ing for retailers to end "irresponsible" drinks promotions has now attracted signatures from 187 MPs. The All Party Parliamentary Beer Group, headed by John Grogan, met UK supermarket representatives on April 18. A report will appear in OLN's May 4 issue.

Cheesman for Bordeaux

Allan Cheesman has been appointed non-executive director by Bordeaux rosť specialist Ch‚teau de Sours. The former Sainsbury's trading director has been employed to help double the ch ‚teau's production over the next five years.

Longridge sold

Winecorp has sold its Longridge range and winery to focus on the Spier brand. The new owner is Aldo van der Laan, who own s Zwanenberg Food Group in the Netherlands. Stellenbosch-based Winecorp was formed in 1999 as the result of a merger between Spier, Longridge and Savanha wineries.

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Hofmeister may need more than the bear essentials to succeed

So, George The Bear is back. Itís hard for some of us oldies to fathom, but there are those under, say, 40 who canít actually remember Hofmeister and feel the cultural jolt supplied by the return of both the bear and the beer whose marketing campaigns it used to front.

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Is blended Scotch overshadowed by single malt in retailers?

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