Vodka brand backs UK music festivals

01 June, 2007

Sputnik Vodka is linking up with a host of UK music and dance festivals this summer.

Owned by Russian Vodka House, the brand is the headline sponsor of Global Gathering 2007. Taking place on July 27-28 at Long Marston Airfield in Stratford-Upon-Avon, the dance festival will feature an indoor arena called the Sputnik Launch Pad with Russian DJ's on the line-up. Sputnik's entire range, which includes original, rose petal, basil and horseradish flavours, will be sold in bars and VIP areas during the festival.

The brand will also sponsor the O2 Wireless Festival 2007, taking place in Hyde Park on June 14-17, and Harewood House in Leeds on June 15-17.

"Sputnik have had some innovative ideas in the past while they have continued to support new music. Some ideas are stranger than others such as permitted kidnapping, a fantasy airline, Horseradish flavoured vodka, and vodka blood bags," a spokeswoman said.




Bookmark this


Site Search

COMMENT

Rosé tinted glasses

I was asked recently what I thought the biggest change had been in wine fashion in the past five years. My answer was unequivocal: sales of pink wines. From being a niche that expanded and contracted with the sunshine, rosé has subtly but steadily become a stalwart of many merchants’ ranges, with Provence firmly at the top and asked for by name.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter