Top Tip

15 June, 2007

My top tip is keep in touch with your customers. Jump up and down, let them know you're there. Send newsletters, e-mail them and find ways to let them know what you're doing. We produce a newsletter once a month and it's wonderful because the week after it's sent out our sales dramatically increase. It lists our recent promotions and special offers, the times and dates of our tastings, and what's going on in the shop. It's a great way to make sure your customers stay loyal.

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Donald Trump: the US has much to learn from history

The reasons Donald Trump should not be left in charge of a shopping trolley, let alone the keys to the White House, are plentiful and well-documented – from his use of the word “bigly” and lamentable business legacy to his dubious post-modern feminist principles, quite astonishing lack of political acumen and, most worrying of all, his bewildering hair. 

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