13 July, 2007

Prince Consort House

27-29 Albert Embankment

London SE1 7TJ

T: 0207 840 3600



Established: 1858

Turnover: £36 million

Marketing and promotional spend 2007-8: £4 million

Brands: Bollinger, Chapoutier (France), Taylor's, Croft (Portugal),

La Gitana (Spain)

Europe/New World split: 65/35

Europe split: 85 per cent

Three key personnel: Andrew Hawes, managing director; Justin Liddle, sales director; Elizabeth Ferguson, PR manager

Mentzendorff has added its first Spanish producer, super-premium Roda from Rioja, and its first California winery, the Francis Ford Coppola agency. This summer Bollinger will launch its first cuvée in

more than 30 years, the special edition 2003 by Bollinger (rrp £45), a one-off release.

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So, George The Bear is back. It’s hard for some of us oldies to fathom, but there are those under, say, 40 who can’t actually remember Hofmeister and feel the cultural jolt supplied by the return of both the bear and the beer whose marketing campaigns it used to front.

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Is blended Scotch overshadowed by single malt in retailers?

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