Screening throughout August, the ads are designed to promote Shloer as a sophisticated non-alcoholic mixer to its target audience of 25 to 35-year-old women.
The Shloer Summer Screenings of Dirty Dancing will also kick off on July 27 in London, before
moving on to show in Leeds, Cardiff and Bristol throughout the summer.
Shloer has secured a new listing with
more than 850 Threshers shops across the UK for its Red Grape and White Grape varieties.
Managing director Mike Coppard said: "We are delighted about securing such a coveted listing in the convenience sector. Shloer is the perfect summer drink for
barbecues and parties, and the Threshers listing represents a great opportunity for us to reach more consumers."